The Gutenberg Galaxy: Making Of Typographic Man - Marshall McLuhan (PB 1966)

$ 27.59

Publisher: University Of Toronto Press Topic: Philosophy; Communication Language: English Binding: Softcover, Wraps Subject: Communication Author: Marshall McLuhan

Description

The Gutenberg Galaxy: Making Of Typographic Man - Marshall McLuhan (PB 1966). Marshall McCluhan analyzes the effects of mass media, particularly the printing press, on Western consciousness. He examines how the introduction of the printing press by Johannes Guttenberg transformed society from an oral to a print culture.